Breaking Boundaries: Bending Branch Winery Named a 2024 Hot Brand by WineBusiness Monthly
Sometimes, true innovation comes from those willing to challenge the status quo. Bending Branch Winery has proven that passion, determination, and a little scientific curiosity can transform an entire approach to winemaking.
Selected as one of just ten wineries nationwide for WineBusiness Monthly's 2024 Hot Brands, Bending Branch was featured in the February edition of WineBusiness Monthly and participated in the Bottle Bash in Sacramento at the end of January.
At the heart of this achievement is Dr. Robert W. Young, M.D., MPH, or “Dr. Bob” as we all know him. He is a winemaker who refuses to accept limitations. Like a true pioneer, he believes in innovating and taking risks. Sometimes the ideas seem crazy, but there is always a scientific background and vision guiding his approaches.
In an industry full of challenges right now, Bending Branch stood out to the WineBusiness Monthly editorial team, who sought out wineries that embody resilience - brands led by innovators who are "stubborn enough to not let the bad news get to them."
When asked about what this acknowledgement means to him, Dr. Bob said, “Being recognized as a Top 10 Hot Brand out of thousands of wineries in the country is a once in a career tribute for Bending Branch Winery and validates our unique innovative winemaking processes. This has only been possible because of all the years of dedication by our team that has carried out numerous wine research trials to ever improve the quality of Texas wines in the face of increasingly challenging climatic growing conditions.”
It’s true - the skilled winemakers, lab technicians, and entire team have contributed to Bending Branch’s overall success. Constant experimentation and a drive for quality is part of the culture.
Where others see obstacles, Dr. Bob sees opportunities for discovery. This isn't just about making great wine. It's about proving that with creativity and an unwavering commitment to excellence, you can impact an entire industry.
Taste the Innovation
Want to experience the wine that caught WineBusiness Monthly's attention? This month's wine club allocation features our 2020 Tempranillo from Newsom Vineyards - a true expression of Texas terroir that was amplified with innovative winemaking. Grown by Neal and Janice Newsom in the Texas High Plains, this wine embodies the same spirit of innovation that earned us our Hot Brands recognition.
Join the Bending Branch Wine Club Today!
Be part of our journey. Receive this award-winning Tempranillo and explore the quality that is the throughline of Bending Branch. Join Now